SidelinesDR

SidelinesDR provides player medical history to team doctors on the field as well as concussion and injury reports for referred emergency departments. We have worked with SidelinesDR since conception, the brand and site communicating the seriousness of the concept along with the playfulness of sport.

SidelinesDR provides player medical history to team doctors on the field as well as concussion and injury reports for referred emergency departments. We have worked with SidelinesDR since conception, the brand and site communicating the seriousness of the concept along with the playfulness of sport. SidelinesDR is now protecting athletes from juniors to retirement.

staggrd.com sidelinesdr
staggrd.com sidelinesdr 1
Project

Brand Identify

Website Design

Few projects have as many potential target groups as SidelinesDR. The challenge was to ensure the brand gained traction not only with hospitals and doctors but also, schools, clubs, and sporting organisations. Finally there are also the parents of the children and athletes. The later group can often power the adoption drive for products such as SidelinesDR demanding of the schools and clubs that all precautions be made to ensure the protection of athletes. The resulting playful yet refined SidelinesDR product contains elements facing all user groups. As SidelinesDR adoption increases all involved feel this product can make a real difference.